Korea, Sparkling???

Ok, if you haven’t already heard about the great marketing campaign for Korea, you need to think about this for a while and let it sink in…

Korea Sparkling

I actually liked the last campaign—Dynamic Korea. It really caught hold of the essence of Korea, a fast changing and emerging global powerhouse. But Sparkling???

Here’s a list of a few that other country’s taglines that i can live with:

Incredible India!

Malaysia, Truly Asia

Amazing Thailand

Yokoso Japan

Uniquely Singapore

Indonesia: The Ultimate in Diversity